This role will be responsible for supporting the development and execution of strategic communications plans and tactics for internal and external audiences. In addition, this position will assist with social media, content creation, media pitching and executive communications to further elevate Advocate Health. Candidate will maintain communication channels and platforms, as well as tracking the analytics for the various vehicles. Candidate will also produce content for and support day-to-day management of all communications platforms to enhance engagement and drive growth across the enterprise. This role will support Northern Wisconsin sites of Aurora Health Care.

Major Responsibilities:

• Support the implementation and execution of internal and external communications strategy and messaging in alignment with the organization's business goals and objectives.
• Collaborate across functions to advance our digital-first communications strategy and other key initiatives.
• Serve as a communications resource for internal stakeholders and news media to help assess requests, gather information, and coordinate responses.
• Craft communications materials, including talking points, messaging documents, content for digital platforms, press releases, background documents, etc.
• Distribute and track metrics for newsletters, announcements, media monitoring, social channels, and other key communications.
• Provide content, copywriting, editing and other day-to-day support for all communication vehicles and channels.
• Research, write and edit articles for the brand journalism platform. Conduct interviews with key physicians and work collaboratively to cultivate story ideas.

Licensure, Registration, and/or Certification Required:

• None Required.

Education Required:

• Bachelor's Degree in Marketing or related field, or
• Bachelor's Degree in Public Relations or related field.

Experience Required:

• Typically requires 5 years of experience in Public Affairs, Public Relations, Communications.

Knowledge, Skills & Abilities Required:

• Strong written and oral communications
• Deadline oriented with the ability to handle multiple tasks and complete work accurately and within a short timeframe
• Strategic thinking
• Problem-solving skills
• Ability to work independently
• Results oriented
• Willingness to be flexible within work hours; occasional attendance at evening or weekend work-related activities
• On-call responsibility

Physical Requirements and Working Conditions:

• This position requires travel, therefore, will be exposed to weather and road conditions.
• Operates all equipment necessary to perform the job.
• Exposed to a normal office environment.

This job description indicates the general nature and level of work expected of the incumbent. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent may be required to perform other related duties.