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    Minding Your P's and Q's - Express Yourself to Demonstrate Value
by Joshua Waldman and Tim Muma - Mar, 2013
Amid the swarms of applicants and candidates that are fighting for jobs daily, one wonders how he or she can be heard. One way to separate yourself is by showing the value you bring to a prospective employer instead of regurgitating what you've already done. Joshua Waldman is an author (Job Searching With Social Media For Dummies), as well as a speaker and trainer, who goes around the country to help job seekers gain control o...
 
  Social Media Laziness and Other Ills
by Joshua Waldman - Mar, 2014
I was reading Chris Brogan‘s newsletter and really resonated with a paragraph of his about how using the same message across all social media platforms is just wrong. He didn’t spend much time on it, though, so I want to elaborate. By the way, Chris Brogan is at the forefront of social media and internet marketing. He’s been blogging since 1998 and is considered by many to be one of the leading internet marketing gurus...
 
  You WILL Get Googled…Are You Afraid?
by Joshua Waldman - Jan, 2014
I tell my clients that they will be Googled as surely as it will rain in Portland. The latest survey said that 81% of employers WILL Google candidates. Online reputation management is a critical piece of your online job search. There is just no getting around it. Quick story, when I Googled my name 1 year ago, I was a convicted felon and a prolific New York Gynecologist, neither profession was something I wanted to be...
 
  You Are Not A Job Seeker!
by Joshua Waldman - Jan, 2014
Ever hear the expression, “It’s easier to get a job when you already have one?” Well, it’s true! When I was at Cisco back in 2008, I had recruiters contacting me almost every single week. As soon as I was laid off, they disappeared. Advertising to the world, “I’m looking for a job” is the fastest way to scare recruiters off. Somehow “unemployed” became synonymous with “unemployable”. This type of unemployment discriminatio...
 
  4 Steps When Contacting A Stranger On LinkedIn
by Joshua Waldman - Jan, 2014
Last week, I received an info interview request from a stranger as a direct message on LinkedIn. Despite my very busy schedule, I decided to take his call. Over the weekend, I asked myself, “Why did I agree?” Let’s take his email apart and put it into four essential elements so you can use them in your own LinkedIn networking communications. Networking with strangers on LinkedIn can give you great results if you’re de...
 
  4-Part Strategy: How to Use LinkedIn to Get the Job You Want
by Joshua Waldman - Jan, 2014
If you’re like me, you don’t feel satisfied sitting around with a pretty LinkedIn profile waiting for recruiters to email you out of the blue. (Although it’s nice, it’s simply not a strategy.) You need to be more proactive, more in control. This post will show you how to get job interviews by next week by directly reaching out to new employers. Warning: Before you start reaching out to potential new employers on Linke...
 
  How Job Hunters Should Use Facebook To Find Work
by Joshua Waldman - Jan, 2014
Thanks to Facebook’s dominance as the leading social network, combined with ways recruiters are using it to locate talent, if you’re serious about finding work, you must have a presence on this site. There are three reasons Facebook is so essential when you’re looking for a job in today’s social media–focused world: 1. Most jobs come from referrals. If most jobs come from referrals, and most referrals come from fr...
 
  How to Use Google AdWords to Target Specific Hiring Managers
by Joshua Waldman - Jan, 2014
Use Google AdWords, the search engine’s pay-per-click advertising tool, to attract the attention of specific hiring managers and decision makers. Adwords enables you to take up an ad on the search results page of any keywords you choose. You can use a similar technique on the ad networks of Bing, Yahoo!, Facebook, and even Twitter. Go to Google Adwords and sign in with your Google ID.If you don’t already have a Google ID, cr...
 
  Bragging Rights and Wrongs
by Joshua Waldman - Dec, 2013
If you can’t tell a potential new employer what makes you different (better) than the other 118 candidates, how will they ever know? This is actually harder than it sounds. When I first started working, I landed a huge deal. I was at a solar energy installer in Kathmandu back in 2004 and the market was hot. In fact, I remember that the customers paid in cash. I couldn’t keep all the bundles of paper money in the small bag...
 
  How to Find Local Job Recruiters on Twitter
by Joshua Waldman - Dec, 2013
Twitter is a great tool for finding job openings in your local area. You’ll find job recruiters and hiring managers tweeting about jobs they’re trying to fill. Here’s how you can find them on Twitter: 1. Head to Twitter Advanced Search. 2. In the field named This exact phrase, enter the name of your town or city. 3. In Hashtags, enter Jobs. 4. Press Search. 5. Scroll through the list of recent tweets and cl...
 
  Have a Strategy to Make Social Media Job Search for You
by Joshua Waldman - Nov, 2013
Don’t get bogged down in keeping up with the seeming constant changes of social media, just keep focused on your goals and how these tools can help you achieve them. For people just beginning to use social media to advance their careers, a common complaint is that it changes so much. For example, they often cite the most recent Facebook privacy change or LinkedIn’s new user interface. A good army general doesn’t get ca...
 
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